NHQ:CIO - Product Marketing Writer

NHQ:CIO - Product Marketing Writer

This position supports the National Headquarters (NHQ) Chief Innovation Office (CIO). This is a remote (volunteer-from-home) opportunity. The American Red Cross Innovation team focusses on leveraging new technologies to build products which have high mission impact. We are looking for a content writer who is interested in using their creative skills to help write compelling content briefs for our new digital products. This person will help in the creation of donor, volunteer and employee facing material to communicate the work being done in the Innovation space. The goal is to use these materials to demonstrate the work being done and inspire the readers to contribute and help in the Innovation journey. The ideal person should be self-driven and be able to pull the required information from team members to create engaging content. We are flexible with regards to availability and all the work can be done remotely.

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Locations

Allegan County ,Alpena County,Arenac County,Barry County,Bay County,Berrien County,Branch County,Calhoun County,Cass County,Cheboygan County,Clare County,Clinton County,Crawford County,East Central Bay Chapter ,Eaton County,Emmet County,Genesse County,Grand Traverse County,Gratiot County,Hillsdale County,Huron County,Ingham County,Ionia County,Isabella County,Jackson County,Kalamazoo County,Kent County,Lake County,Lapeer County,Lenawee County,Livingston County,Livingston County Office,Macomb County,Manistee County,Mason County,Mecosta County,Mid-Michigan Chapter ,Midland County,Montcalm County,Muskegon County,Newaygo County,Northern Michigan Chapter,Oakland County,Oceana County,Osceola County,Ottawa County,Saginaw County,Sanilac County,Shiawassee County ,Southeast Michigan Chapter,Southwest Michigan Chapter,St. Clair County,St. Joseph County,Tuscola County,Van Buren County,Washtenaw County,Wayne County,West Michigan Chapter

Key Responsibilities

  • Creation of compelling documents which can effectively communicate the work being done by the American Red Cross Innovation function and inspire the readers to engage & participate in the innovation journey. These documents could be brochures, newsletters, or posters
  • Help in creating our communication focused SharePoint page and keep that updated
  • Creation of product overview brochure (after every new product is launched) and quarterly Innovation updates
  • Merging visual design elements along with engaging content to create content artifacts
  • Assist in creating the storyboard for videos

Qualifications

Required:

  • Professional education in product marketing or communications or experience in creative writing or product marketing
  • Experience with technology related writing
  • Experience creating product brochures, newsletters, and posters
  • Familiarity with merging visual design elements with engaging content

Preferred:

  • Experience creating infographics

Note: A resume and writing samples are also required for this volunteer position. 

Time Commitment

At least around 15-20 hours per month and ideally be available to support the team for 1 year

Development Opportunities

  • Exposure to cutting edge technology and how leading nonprofits are innovating
  • Immersion into how technology is being used at Red Cross for mission delivery 

Length of Appointment

Minimum 1 year commitment, renewable 

Relationships

Talent Classification for Recruitment: Communication & Marketing

Training

On the job training will be provided

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